Use this workbook when you have an idea, opinion, or point of view that you want to develop into a clear and persuasive article. It is particularly useful for thought leadership, reflective essays, and opinion pieces where you want to do more than share information — you want to make a meaningful argument, challenge an assumption, or help readers see a familiar subject differently.

You don’t need to have your entire argument figured out before you begin. Work through the questions to clarify what you believe, why it matters, what supports your position, and what a thoughtful reader might question. By the end, you’ll have a structured article plan that connects your central claim to supporting arguments and a compelling conclusion, ready to use as a brief for AI-assisted drafting.

Workbook

Your article plan 0 of 6 sections completed

What do you want the reader to understand, question, or believe by the end of your article?

Working title
Your central claim

Write one or two clear sentences. Aim for a position that someone could reasonably agree or disagree with.

What common assumption are you questioning or challenging?
Example topic: Why we hold on to suffering, and what we gain from it. A possible starting question is whether familiar pain can sometimes serve a psychological need. Treat this as a hypothesis to explore, not a conclusion you must prove.
Why should the reader care about this claim?

Connect the idea to a real problem, decision, tension, or question in people's lives.

What is at stake if the reader accepts—or ignores—your argument?
Who is the intended reader?

Choose two or three reasons that make your central claim convincing. Each should add something distinct to the argument.

Argument 1 — your strongest reason
Argument 2 — another perspective or mechanism
Argument 3 — an implication or consequence
What example, observation, or experience makes the argument tangible?
What supports your argument?

Note relevant research, credible sources, data, professional knowledge, personal experience, or carefully observed examples. Distinguish what you know from what you suspect.

What still needs checking?
What might a thoughtful critic say?
How would you respond, or where should you qualify your claim?

Move beyond proving your point. What does your argument reveal, change, or help the reader see differently?

What is the less obvious insight behind your claim?
What might the reader see differently after reading?
What nuance or limitation must not be lost?
Return to your central claim

Given the reasons and evidence above, what do you want to affirm, refine, or conclude?

What final thought should stay with the reader?
Instructions for the AI draft

Specify tone, length, audience, or anything else the draft should prioritize.

Your answers stay in this page while it remains open. They are not automatically saved or sent anywhere.

Your AI writing brief